Xiaomi – The Fall and Rise of China’s Smartphone Phoenix

Xiaomi Below: Billionaire Lei Jun, chairman and chief executive officer of Xiaomi.   Xiaomi A YEAR AGO, Chinese smartphone maker Xiaomi (sha-oh-me) had fallen from the world’s most valuable unicorn to a “unicorpse.” Sales plunged in 2016, pushing the company from first to fifth place among China’s smartphone makers. No firm had ever come back from a wound that severe in the …